Career resources for personal trainers & fitness coaches.
Knowing how to get personal training clients is essential to your PT business. Customers are the lifeblood of your operations so it’s vital to know how to find and sell to them. From marketing and promotions to referrals and sales techniques, let’s look at how you can land clients (including Read more
What’s the secret to writing an awesome personal trainer bio? Is it demonstrating your credibility with a long list of your professional qualifications? Outlining all of the different training types that you specialise in? Or including the perfect photo that inspires others to work out with you? In this Read more
Ever wondered what separates a truly successful personal trainer from a typical one? It’s a competitive industry and the vast majority of fitness trainers quit, so how can you set yourself up to do well? In this article, we outline how to be a successful personal trainer using 5 proven Read more
Retaining personal training clients long-term is one of the keys to a successful career. Loyal repeat clients bring stability and consistent income to your business. They’re also the ones who’ll sing your praises to friends and drive word-of-mouth referrals. But keeping clients around for the long haul can be a Read more
This article is about why I quit being a personal trainer. It might sound like an odd topic for a fitness website but we hope it’ll help others who are having similar doubts. There are also some lessons I’ve learned since that I wish I’d known back then and might Read more
I’ve read SO many personal training books over the years. Between physiology textbooks for my Sports Science degree, exercise programming books for my personal training qualification, and business books for scaling my company, there must be hundreds! So, I’ve put together a list of my favourites so you can skip Read more